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The Jesus And Mary Chain: In Never-never Pop Land.

Simon Reynolds, The Observer, 1988

In their promo videos the Jesus and Mary Chain aim to be as disorientating to the eye as they are to the ear. Look again at their videos (now available on a WEA compilation, The Jesus and Mary Chain), and you can follow their attempts to find a visual equivalent to the feedback in their music. Their favourite effects are out-of-focus or an aberrant sense of colour. 'Just Like Honey' has the band in the distance with a flower in the foreground, so close to the lens it's a dazzling dyslexic blur. 'Kill Surf City' is like watching a severely distressed colour TV.

Total word count of piece: 1171


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