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N.E.R.D.: In Search Of … (Virgin Records)

Yancey Strickler, Flak Magazine, 1 April 2002

DON'T EVEN BOTHER picking up N.E.R.D.'s In Search Of… because within six months, you'll be hearing it everywhere. Much like Moby's Play, this record will be impossible to ignore. It will appear in commercials, movies, malls, airports and bathrooms. You will catch your mother shimmying to it. Your friend who doesn't care much for music will ask you about the band. Which doesn't mean the music is bad; on the contrary In Search Of… is quite good, but consider staying ignorant of this disc to keep the inevitable media saturation from getting you down.

Total word count of piece: 547


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